Better Business Bureau

~MXI Corp (Xocai – the Healthy Dark Chocolate Company) is proud to have achieved this ranking by the Better Business Bureau!

This ranking is current – This ranking is credible – this ranking is IN-credible

~BBB Ranking For MXI Corp.:  “A”

Jeanette Brooks, President
Andrew Brooks, COO
BBB issues Reliability Reports on all businesses.
BBB Rating for MXI Corp. is as follows…

~Based on BBB files, MXI Corp. (AKA Xocai)(A Jeanette Brooks company) has a BBB Rating of A on a scale from A+ to F.
BBB assigns ratings by evaluating businesses in the following categories:

  • BBB experience with the industry in which the business operates
  • The business’ length of time in operation
  • Whether BBB has information that the business does not have required competency license
  • Any known government actions against the business that are related to marketplace activities
  • Any advertising issues found by BBB
  • The number of complaints received by BBB from the business’ customers
  • The number of complaints received by BBB from the business’ customers that are of a serious nature
  • Whether the business has responded to complaints received by BBB
  • Whether complaints have been resolved in a timely manner / the business has demonstrated a good faith effort
  • Business’ overall complaint history with BBB
  • Whether the business has failed to resolve the underlying cause(s) of a pattern of complaints
  • Whether the business has honored any commitments to BBB to arbitrate or mediate disputes and comply with decisions
  • Whether BBB has sufficient background information and clear understanding of business
  • Whether BBB Accreditation was revoked because the business failed to comply with agreed BBB standards

~Ratings are determined by a proprietary formula that represents BBB’s opinion as to:
(1) the importance of each category, and
(2) the appropriate score given to the business for each category.

~BBB assigns grades from A to F with pluses and minuses. A+ is the highest grade and F is the lowest.
The grade represents BBB’s degree of confidence that the business is operating in a trustworthy manner
and will make a good faith effort to resolve any customer concerns filed with BBB.

~A business may receive an “NR” (No Rating) instead of a rating under circumstances that include:

  • BBB file is being reviewed or updated
  • BBB does not have sufficient information about the business
  • Recent activity requires further review by BBB

~BBB’s rating of a business reflects BBB’s opinion about the business based on information in our files and BBB experience. The rating is not a guarantee of a business’ reliability or performance, and readers should consider a business’ rating in addition to all other available information about the business.  BBB ratings are subject to change on a daily basis based on changes in a business’ BBB file

BBB RATINGS SYSTEM

I. Introduction

The BBB rating is a grade based on a proprietary formula that uses information known to BBB and incorporates BBB experience with the business. The formula evaluates numerous categories of information, and reflects BBB weightings as to the relative importance of each category. This rating represents BBB’s degree of confidence the business is operating in a trustworthy manner and will make a good faith effort to resolve any customer concerns filled with BBB.

II. Overview of ratings system elements

Businesses are rated on 16 elements.

This chart shows the maximum number of points that can be awarded or deducted for each element. Please note there are some elements where businesses can only lose points, and for those elements “0″ is indicated as the maximum number of points that can be awarded.

Element Range of points that can be awarded or deducted (maximum to minimum)
1. Type of Business 0 to -41
2. Time in Business 8 to -10
3. Competency Licensing 0 or -41
4. Complaint Volume 20 to 2
5. Unanswered Complaints 20 to -21
6. Unresolved Complaints 10 to 1
7. Serious Complaints 15 to 0
8. Complaint Analysis 8 to -12
9. Complaint Resolution Delayed 0 or -5
10. Failure to Address Complaint Pattern 0 or -5
11. Government Action 0 to -30
12. Advertising Review 0 to -41
13. Background Information 5 or 0
14. Clear understanding of business 0 or -5
15. Mediation/arbitration 0 to -41
16. Revocation 0 or -10

III. Overview of grading

Grades are determined by awarding and deducting points for each element and then looking at the resulting score as a percentage of the highest score attainable (“perfect” score).  The ratings system uses grades from A to F, with plusses and minuses. A+ is the highest grade, and F is the lowest.  This chart shows the grades that are assigned based on the percentage of the “perfect” score:

PERCENTAGE FROM PERCENTAGE TO RATING SYSTEM GRADE
97.00 100.00 A+
94.00 96.99 A
90.00 93.99 A-
87.00 89.99 B+
84.00 86.99 B
80.00 83.99 B-
77.00 79.99 C+
74.00 76.99 C
70.00 73.99 C-
67.00 69.99 D+
64.00 66.99 D
60.00 63.99 D-
0.00 59.99 F



~Reference LINKS:

http://www.bbb.org/business-reviews/ratings/

http://www.bbb.org/business-reviews/ratings/overview.html

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